Clodagh S.Higgins is a sales & marketing professional who has worked in the technology industry since 1995 with Dell in Ireland and the U.K., then for Sony in Australia. In 2009 Clodagh started Get Focused Consulting in Sydney, Australia – a one stop digital marketing agency that helps businesses to market online to achieve their business objectives.
Working with Samantha Bell from Runway Digital in 2011, they created a unique way of teaching people how to use social media in a team environment combining gaming and education. This experiment with 120+ people for a large Australian corporate resulted in a new business venture called Digital Treasure Hunts.
After working with over 100+ people teaching them how to market online Clodagh created her first information product – The 6 Steps to Online Marketing Success – this is a step by step video training series that teaches people how to market their own business online. This training is also available in the Google Play store as an app.
Clodagh is a regular contributor on the topic of Inbound Marketing to Dynamic Business Magazine in Australia and more recently in the Business Clinic of Irish Tatler Magazine. She has been a teacher at Aada, teaching students how to create their own social media strategies to promote themselves as actors.
In November 2010, Clodagh, after taking the official Hubspot exam became a qualified Inbound Marketing Specialist.
She is the curator of the vibrant Linkedin group - Social Media Australia & New Zealand that has over 1500 members who discuss all aspects of marketing in the online world.
In the past Clodagh has been invited to speak on the topic of Online Marketing for groups like WiSE, Waringhah Council & Mosman Council in Sydney.